L'Oréal Paris India offers rich matte lipsticks in 45 lip hues by Color Riche. Experience rich lip color and pleasant wear in a one stroke. Color Riche helps to keep your lips soft, smooth, and hydrated. Color Riche matte lipsticks come in a range of exquisite tones ranging from bold to practically nude, so there's a shade for every style and every event. The velvet matte sheen of these ultra-moisturizing lip tints is stunning. The innovative composition incorporates jojoba oil for excellent hydration as well as matte gel technology for an extreme matte finish. Color that is highly pigmented and has a deep matte finish. Jojoba Oil moisturizes the lips. Finishes smooth and silky. Simple to use and long-lasting.